Real-estate automation that re-engages the cold list.
Cold-lead re-engagement, after-hours inquiry capture, and automated follow-up wired into your SMS, web chat, and CRM — built and run by a Plumbloom operator so the next lead lands warm, not cold.
Book a workflow auditWhat solo agents stop losing
Three leaks between your last showing and your next listing.
Cold-lead re-engagement
The buyers you spoke to six months ago stop calling first — a slow-burn drip wakes up the cold list with listing drops, market notes, and a reply CTA. Branch on replied vs. silent, throttle the cadence, and stop paying for a CRM nobody has time to call.
After-hours inquiry capture
A 9pm listing inquiry that lands while you’re on a showing should not become Monday’s voicemail. Web chat and SMS reply in under a minute, run listing interest and pre-approval in the same thread, and book a showing before the lead cools.
Automated follow-up
Every inquiry — open-house signup, portal lead, referral — gets a multi-touch follow-up that respects silence, honors opt-out, and routes a real reply into your CRM with the full thread attached. The drip stops the moment a human takes over.
How it works
Four steps, run by a Plumbloom operator on the tools you already pay for.
You don't learn a new dashboard and you don't babysit a new tool. The workflow shows up in your CRM, your calendar, and the SMS provider your buyers already text — and an operator replies when you have a question.
- 01
Qualifier chat on every channel
Web, SMS, and Facebook Messenger share the same qualifier. It runs listing interest, pre-approval status, timeline, and area in one thread — and writes the summary to the CRM record before a human ever opens it.
- 02
Routing by intent, not by inbox
Hot leads (booked a showing, ready to make an offer) page you. Warm leads enter the follow-up cadence. Cold inquiries land in a nurture lane. The triage that used to eat your Sunday afternoon gets done before the coffee.
- 03
Follow-up cadences that respect silence
Reply pauses the drip. Opt-out scrubs the contact. Six-month cold re-engagement kicks in on leads that went quiet before they fell off your list. Everything is consented, throttled, and quotable on a compliance ask.
- 04
Showings on the calendar, not in your head
The chatbot books directly into your Google or Outlook calendar with pre-qualification attached. A day-before SMS reminder, a same-day nudge, and a post-showing follow-up run without you watching a dashboard.
Map your real-estate funnel with us.
Tell us where your pipeline is leaking. One paragraph is fine — we'll map your lead funnel and reply within one business day with the workflow that fits a solo agent's calendar.
Book a workflow auditFree, 30 minutes, no pitch — a Plumbloom operator replies inside one business day.